Gillian Horan is a certified consultant, keynote speaker and a lecturer of Marketing and Entrepreneurship. She lectures in The Shannon College of Hotel Management and the Seychelles Tourism Academy. Gillian is the author of Show Us What You’ve Got: Building and Managing Strong Brands in Ireland (Cambridge Publishing). She has published numerous journal articles, presenting her work at conferences nationally and internationally. Gillian is a certified brand consultant running a registered brand consultancy practice, The Pudding.
Qualifications:
- Certified Management Consultant (CMC)
- Research Masters from the University of Limerick
- Post Graduate in Marketing Practice from National University of Ireland
- BA from the University of Limerick; Train the Trainer
Professional Bodies:
- Member of the Institute of Management Consultants & Advisers (former National Board Director)
- Member Marketing Institute of Ireland
- Member of Institute of Directors
- Member of the Limerick Chamber of Commerce
Areas of Professional Competencies:
- New Product Development
- Brand Analysis
- Brand Strategy
- Marketing Plans and Strategies
- Brand Identity
- Market Research
- Brand Management
- Rebranding
- Project Development and Implementation
- Business Planning and Development
- Strategy Formulation
- Management and Staff Training
- Organisational Development
Client Sectors:
- Services
- Manufacturing
- Food Sector
- Charities
- Technology
- Third level sector
- Enterprise Support & Education
- Tourism
- Community Development
- Not for Profit Organisations
Other:
- Principal, The Pudding Brand Agency, www.ThePudding.ie
- Lecturer of Marketing and Entrepreneurship, Shannon College of Hotel Management