Aisling is an Ernst & Young Nominee and has won various regional and national business awards including Business Person of the year, Small Firms Awards finalist, All Ireland Marketing Awards finalist etc. Experienced serial entreprenuer including co-founder of the internationally trading Teamwoodcraft specialist joinery (markets in USA, Canada, mainland Europe & Russia) and founder of Digital Marketing Consultancy and training firm, The Small Business Fairy Ltd. She is also a member of the Going for Growth women entrepreneurs programme (since 2008) and a member of the British & International Association of Women Entrepreneurs.
She is a certified consultant, advisor, mentor and enterprise trainer. She has undertaken assignments in a broad range of sectors including: Rural Enterprise, Gaming & Leisure Industry, Rural Development, Craft Industry, Food Industry, Education Industry, Digital Marketing Industry.
Aisling is an approved business consultant, advisor/mentor and trainer for numerous enterprise and organisational development agencies and bodies in Ireland (e.g. ACT Ireland Wales EU Project, Wexford LEO, KilkennyLEO, Tipperary South LEO, Waterford LEO, Louth LEO, Gaming & Leisure Skillsnet, DCU Ryan Academy, DCU Ustart, etc) Other clients include the Irish Greyhound Board and Restaurants Association of Ireland. She has designed and delivered rural enterprise business development programmes for Local Enterprise Boards including the Create Kilkenny Craft Business Development Programme and Made in Waterford Craft Business Development Programme.
Aisling has a strong reputation for measurable result-driven interventions. She has a unique practical perspective having previously built a rural (and traditional) business into one that trades internationally. She was asked to present her case study to a visiting Malaysian Government Delegation in 2012 who were interested in learning how to market their traditional rural crafts industry.
Due to her unique entrepreneurial acumen and academic qualities Aisling is a sought after consultant/advisor and has spoken at the National Women’s Enterprise Day and Small Firms Association National Conference. She regularly appears as a business commentator and contributor on various Radio stations including RTE Radio 1, Newstalk, Midlands 103, Beat, Today Fm, WCLR FM, KCLR FM, Clare FM. She has been featured in all the print media broadsheets and various magazines. She has also appeared on TV. She is a regular commentator on issues that affect rural business.
She has carried out many assignments for clients including individual enterprise development projects, enterprise and management training, enterprise and organisational consultancy, project evaluations, education, management and business development. Her area of expertise is in Digital Marketing, in particular – Search Engine Optimisation.
Qualifications:
- MSc Digital Marketing
- Bsc Equine Science
- H. Dip Teacher Training in Advanced Information Technology
- NUI Maynooth Certificate in Training and Continuing Education
- SEO Expert Rated
- Hootsuite Certified
- Google Certified
- HTML Programming Master
- MOUS Master Instructor Microsoft
Professional Bodies:
- Member Irish International Business Network
- Member Going for Growth Women Entrepreneurs
Areas of Professional Competencies:
- Digital Marketing
- Enterprise Support Projects & Training
- Strategy Formulation
- Business Plans
- Project Development and Implementation
- Organisational Development
- Project Evaluation Reports
- Sourcing national and EU-funding
Client Sectors:
- Enterprise Support & Education
- Rural Development
- Craft Development
- Product Development
- Community Development
- Third level Education sector
- Services
- Manufacturing
Other:
- Irish Rural Network spokesperson on Rural Broadband 2014-2015 (Voluntary)
- 2014 Irish Blog Awards Judge (Voluntary)
- Ernst & Young Nominee 2011
- National Youth Council of Ireland Steering Committee Macra Representative 92/94 (Voluntary)
- Macra na Feirme National Council Representative 92/92 (Voluntary)